About Gijs van Benten


Gijs van Benten

Partner & COO at

Since joining in 2022, Gijs has been an integral force behind the platform, serving as a passionate and dedicated Community Builder. His primary focus is on fostering a thriving, engaged community within the online sneaker marketplace. With a genuine passion for connecting with stores and sneaker enthusiasts across the globe, Gijs aims to build lasting relationships and bring together diverse voices in the sneaker world.

Gijs plays a role in maintaining close, personal connections with the stores featured on the platform. His hands-on approach ensures that these partnerships are nurtured, and his extensive market knowledge allows him to stay ahead of trends and industry shifts. This valuable insight not only strengthens his relationship with existing sellers but also enables him to attract new and up-and-coming sellers.

Driven by his desire to connect with as many inspiring stories as possible, Gijs is constantly seeking new ways to grow the platform’s reach and cultivate a sense of community among sneaker lovers. Through his work, Gijs continues to strengthen ‘s community, bridging the gap between stores and sneaker enthusiasts worldwide. His passion for fostering connections ensures that remains a leading platform for sneaker culture, where every store and sneakerhead can find their voice.

During his Master of Science in Small Business and Entrepreneurship at the University of Groningen, he simultaneously began his role at . As a Community Builder, he was and still is responsible primarily on brand development and fostering connections between sellers and consumers.

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