Godspeed
Godspeed is a streetwear label from New York City, also known as Godspeed New York, with its roots in the city’s hip-hop and street culture. Godspeed clothing revolves around graphic T-shirts, heavy hoodies and long sleeves with layered prints, often released in small runs. The designs reflect the hustle and ambition of New York.
The history of Godspeed
Godspeed started in New York in the early 2010s and first stood out with leather (moto) jackets. From those jackets the label expanded into T-shirts, hoodies and sweatshirts, without losing its connection to the streets of the city. New pieces arrive in limited drops, often built around a theme of their own.
What Godspeed is known for
The graphics are the heart of the brand. On its T-shirts, Godspeed layers typography, archive-style photos and images reminiscent of protest posters. Many prints nod to the golden era of hip-hop, so a shirt can look more like a collage than a logo tee.
The label also pays attention to the basics. Shirts are made from heavy cotton, hoodies and sweatshirts from heavyweight fleece, and many pieces get a special wash. As a result, a Godspeed hoodie feels substantial and a T-shirt has a worn-in look. The leather moto jackets from the early days remain part of the brand as well.
Popular Godspeed pieces
The Godspeed range on WOOVIN consists of T-shirts, hoodies and long sleeves. These are the pieces you will currently find:
- T-shirts: graphic shirts such as Code Red, Liberty Tears, Chrome Liberty, Natural Disaster and Supreme Reign, with large, layered prints.
- Hoodies: heavy hoodies like R.O.R., Long Lonely Road, Life’s A Gamble, Grand Slam and Artificial Love.
- Long sleeves: including Mankind Vs AI, Strike Out, Under Construction and the Alexa Thermal.
- City capsules: pieces with a city theme, such as Miami UFO, Miami Surf Club, Pit Stop Tokyo, JFK to MIA and 305 Superrun.
Many of these items come back in recurring colorways: Black Wash (washed black) and Bone (off-white), alongside black, white and cream.
Godspeed pairs easily with other graphic streetwear labels. If you like busy, layered prints, you will probably also look at Hellstar and Gallery Dept., and at Denim Tears for pieces built around a story. Under a New York look, a pair of Air Force 1 sneakers feels like a natural fit.
Black Wash or Bone: which colour should you choose?
Black Wash is a washed black: the colour looks slightly greyer and softer than deep black, and the piece looks worn in straight away. Prints stand out a little less sharply. Bone is an off-white with a warm undertone, on which colourful graphics come forward clearly. If you want something that goes with almost everything, Black Wash is the easiest choice; if you want the print to do the talking, Bone works better.
How does Godspeed clothing fit?
Godspeed has a roomy streetwear fit, but it differs per piece. Hoodies are generally cut generously with dropped shoulders, which gives them a relaxed, slightly oversized look. T-shirts are made from heavy cotton and therefore feel sturdier than an ordinary tee. If in doubt, compare the size chart with a hoodie or T-shirt you already own that fits well, paying particular attention to chest width and length.
Buy Godspeed at WOOVIN
On WOOVIN you will find Godspeed T-shirts, hoodies and long sleeves, from the Liberty graphics to pieces from the Miami and Tokyo capsules. With a washed colour such as Black Wash, take a good look at the photos so you can see how the print comes out on the fabric. Set your size and you will see straight away which Godspeed items are available for you.
