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Press

Welcome to the WOOVIN Press Page, your official source for the latest announcements, press releases, and media coverage. Since our launch in Amsterdam in 2020, WOOVIN has been at the forefront of transforming the sneaker marketplace by connecting enthusiasts, collectors, and sellers through a platform rooted in authenticity, innovation, and community. Here, you’ll find a selection of press articles to keep up with our journey as we continue to shape the future of sneaker culture.

Contact us at press@woovin.com

Sneaker Squad

Sneakerhead & Entrepreneur: Tio Laurey from Woovin

As a sneaker enthusiast, you’ve probably come across the name WOOVIN in the past year. Perhaps you’ve even ‘copped’ a sneaker through them. Sneaker Squad has also been collaborating with Woovin for a few months now. In short, it was high time for an interview with Tio Laurey, the founder and creator of WOOVIN!

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Sneakerplaats

WOOVIN & Adje Celebrate 50 Years of Hip Hop

WOOVIN and the one and only Adje put the spotlight on 50 years of hip hop in a cool mini-documentary and an unbeatable sneaker giveaway. Dive with us into the connected world of music and kicks that has dominated the streets for decades.
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Soundflow

WOOVIN and Adje launch docu to celebrate 50 years of hip hop

The online sneaker platform WOOVIN, in collaboration with the Dutch-speaking rapper Adje, has released a documentary in honor of the 50th anniversary of hip hop. The short documentary offers a glimpse into the history of sneakers and the music genre that originated in New York in the 1970s. WOOVIN and Adje demonstrate that the two elements are inseparably linked.
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mt/sprout

These are the Best Young Entrepreneurs of 2023
The Netherlands is brimming with young entrepreneurial talent. MT/Sprout is giving it a stage again this year with the 25 under 25, the list of the most promising entrepreneurs. In early July, the best will pitch for the 25 under 25 trophy, and you get to help decide who goes to the finals!
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Emerce

How WOOVIN Built a Unique Online and Offline Sneaker Community
Many companies aim to build a community around their brand, but achieving this is not easy. Sneaker marketplace WOOVIN focuses on personal contact between buyers and sellers to create a close-knit sneaker community. While online platforms such as blogs, Instagram, podcasts, and forums are used, capturing the attention of impatient consumers in today’s online world proves to be challenging.
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QUOTE

Just do it! The sneaker boss from Groningen (22) wants to become the biggest player with Woovin: ‘First 150k is in’

Turning your great passion into your dream job? Sneaker enthusiast Tio Laurey is well on his way, kicking off with an investment of 150k for his platform. “Yes, it’s going well, quite busy with our launch month. We are very happy to announce this wonderful investment.”
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