adidas

adidas is a German sports brand from Herzogenaurach and one of the biggest names in sneakers. You recognise the three stripes instantly, whether on a football boot, a running shoe or a classic from the Originals line. In recent years the low terrace and indoor models with suede and a gum sole have become hugely popular, with women and men alike.

The history of adidas

The story starts in 1924, when brothers Adolf and Rudolf Dassler founded the Gebrüder Dassler Schuhfabrik in Herzogenaurach. In 1948 the brothers split up: Rudolf started Puma, while Adolf continued with the company that was named adidas in 1949. The name comes from his nickname ‘Adi’ and the first letters of his surname.

That same year, the three stripes became the fixed signature of the shoes. The trefoil logo, which you now mainly see on the Originals line, followed in the early 1970s. In the 1980s adidas found a place in hip-hop culture, with Run-DMC and their track ‘My Adidas’ as the best-known example.

What adidas is known for

adidas still makes shoes for elite sport, but in the sneaker world it is mostly about the archive models. Many of them started out as a shoe for one specific sport: football on hard ground, handball, training or basketball. They share a low profile, a slim silhouette and materials such as suede and leather.

adidas also works with many designers and brands, such as Wales Bonner, Sporty & Rich and Bad Bunny. These collaborations keep giving familiar models a new twist, with different materials, colours or details.

Popular adidas models

• The adidas Samba started as a football shoe for hard, cold pitches and is now one of the most worn sneakers around.
• The adidas Gazelle is a 1960s training shoe with a suede upper, also available as the Indoor and as the Bold with a platform sole.
• The Handball Spezial comes from the handball court and is loved for its low, flat shape and gum sole.
• The adidas Campus is an old basketball model, best known today in the sturdier Campus 00s version.
• The XLG Runner Deluxe is a newer model with a thick sole and a retro running look.

From 2015 to 2022 adidas also released the Yeezy line, including the Yeezy Boost 350 and the Yeezy Slide. Those models have their own brand page on WOOVIN.

How do adidas sneakers fit?

Most adidas Originals sneakers fit true to size, so you can stick with your usual adidas size. adidas uses its own size charts with third sizes in EU (such as 42 2/3), so if in doubt, compare with a pair of adidas shoes you already own. If you have wide feet, go half a size up on the narrower indoor and terrace models.

The Samba is the exception: it is built narrower, so half a size up is the safe choice there if you are unsure. You will also find the exact tip per model on the product page.

Buy adidas at WOOVIN

On WOOVIN you will find adidas sneakers for women and men, from the Samba OG and Gazelle Indoor to the Campus 00s and designer collaborations. Not sure which model suits you? Pick the Samba or Handball Spezial for a flat, slim silhouette and the Campus 00s if you want a chunkier sneaker. Filter by your size to see only the pairs available in your size.